Remember the Coke “Sleepwalker” Superbowl spot? Might not be so new…

It turns out Wieden + Kennedy’s “Sleepwalker” spot for Coca-Cola, which broke on the Super Bowl, bears a more-than-passing resemblance to a 2002 Israeli milk commercial by Young & Rubicam. When asked to comment, a Coke spokeswoman stated “Coke was previously unaware of the spot. Now that we’ve seen the ad, we think both commercials are equally entertaining.”

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