Using existing signs for OOH

These are pretty cool and definitely creative. A great way to save the client money while getting your point across. Wonder what kind of permission they needed, or if they just ran with it.

“Deflating” the tires of bike lane signs on the streets of Amsterdam to promote a bicycle repair and sales shop.

Manipulate photos of crosswalk signs around the US and show crosswalks before they were “straightened” to promote orthodontic care.

Place “bite” stickers on existing OOH signs in Australia showing the models in the signs with vampire bites to promote the Twilight series.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: